![]() ![]() These are important advantages that can help a forward-thinking business. Value.Having a registered trademark for your product name can also make it easier to sell or license it because potential buyers or licensees will know that they can use the name without the risk of infringing on someone else’s rights. This can deter would-be copycats from trying to use your product name and can help you enforce your rights if someone uses your product name without permission.Ħ. Deterrence.When you trademark your product name, you can use the ® symbol with it. Trademarking your product name comes with important legal rights and presumptions that make enforcing your ownership rights less expensive if someone else tries to use your product name without permission.ĥ. A trademark for the name of your product helps distinguish your product from others on the market, which means that buyer loyalty for your high-quality product flows to you.Ĥ. ![]() Here again, t ypically only one business can own a product name in an industry, and it is usually the one that trademarks the product name first.ģ. ![]() Legal Ownership.When you trademark a product name, no one else in your industry can register it, take it from you, and force you to rebrand. Typically, only one business can use a product name in an industry, and it is usually the one that trademarks the product name first.Ģ. Trademarking your product name gives you the exclusive right to use it. Here are the top six reasons to trademark a product name:ġ. Trademarking is a powerful tool to stop unauthorized use of your product name by copycats. Top Six Reasons to Trademark a Product Name That’s why trademarking a name, including trademarking a product name, is so important and why you want to ensure that your product name is protected. After all, your product name is how most customers will identify and remember your products. They help customers find the products that they like and distinguish them from the competition. Product names, like all trademarks, represent brands. ![]() Examples include abbreviations and unique names, like these: The most common product trademarks are words (names), phrases, logos, and designs. What kinds of product names can be trademarked? Product trademarks are granted by the USPTO. To get a trademark for your product name, you need to apply to the USPTO and then navigate an examination process. You get a product trademark from the U.S. Where do you get a trademark for your product name? Buyers use trademarks to pick among brands of products. Trademarks protect names, especially the names of products. Trademarking the name of your product is the best way to protect it.Ī trademark is a distinctive word, symbol, or phrase that identifies products from one enterprise and distinguishes them from products from the competition. Trademarking your product name will give you exclusive rights to use it and prevent others from using the same or similar name in your industry. Trademarking your product name is official confirmation that you legally own it. With a trademark, you can legally protect the name used to identify your product. Trademarks protect names, including the names of products. The best way to legally protect the name of a product is to trademark it. ![]()
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